Hotjar (Contentsquare) price (October 2026) and how to cancel
In the US (as of 2026-10-18), hotjar.com/pricing redirects to Contentsquare. New self-serve Experience Analytics Growth commonly starts about $49/month ($39 yearly display) and Voice of Customer Growth about $99/$79 — Confirm contentsquare.com/pricing. Legacy Hotjar Observe/Ask tiers may still appear on older accounts. Cancel in Account → Billing (Contentsquare / Hotjar Help).
Uninstalling the tracking script lowers sessions but does not cancel a paid plan alone.
Account admin required. Confirm whether you are on legacy Hotjar or Contentsquare billing.
Who bills you
| Who bills you | Where to cancel | Official help |
|---|---|---|
| Hotjar / Contentsquare account | Account → Billing → Cancel | Contentsquare pricing |
Current prices
| Plan | Price (US) | What you get |
|---|---|---|
| Experience Analytics Free | $0 | Session limits Confirm |
| Experience Analytics Growth from | ~$49/mo (~$39 yearly) | US framing |
| Voice of Customer Growth from | ~$99/mo (~$79 yearly) | US framing |
| Legacy Observe/Ask | Confirm account | May still bill |
| Pro / Enterprise | Contact sales | Custom |
How to cancel Hotjar / Contentsquare
In Billing settings
- Sign in to Hotjar / Contentsquare as an admin.
- Open Account → Billing (or Subscription).
- Cancel / downgrade each product line you no longer need.
- Remove the site tracking script if you also want sessions to stop.
How to confirm it worked
You're done when:
- Subscription shows Free / canceled after the period.
- No new Hotjar/Contentsquare charge posts after that.
Source: Hotjar / Contentsquare Help billing.
Common problems
- Only removed the script. Paid plan can still renew.
- Canceled Observe but left Ask/VoC. Second bill continues.
- Non-admin tried to cancel. Need permissions.
- Only deleted the browser bookmark. Billing continues.
What we checked
Checked October 18, 2026: Contentsquare pricing (Hotjar redirect) + Help cancel paths.
Hotjar → Contentsquare
New buys go through Contentsquare product lines; legacy invoices may still say Hotjar.
After cancel
Heatmaps/recordings drop toward Free limits.
Frequently asked questions
How much is Hotjar now?
Experience Analytics Growth from ~$49/mo — Confirm Contentsquare.
How do I cancel?
Account → Billing → Cancel.
Does removing the script cancel billing?
No — cancel the plan separately.
What about legacy Observe?
Still on some accounts — Confirm your invoice.